Personal Data Protection Policy

Your personal data is important to Far East Organization
Your personal data is important to us and it is our policy to respect the confidentiality of information and the privacy of individuals. This Policy outlines how we manage the personal data we hold in compliance with the Personal Data Protection Act in Singapore, the Australian Privacy Act 1988 (Cth) (as applicable) and any other applicable data protection and privacy laws or regulations (“Data Protection Laws”) that applies to all divisions and organizations in the Far East Organization stable of companies (collectively, “FEO”, “we”, “us” or “our”) further details of which are available at our website www.fareast.com.

What types of personal data do we collect?
We may collect and hold personal data from our:
  • customers;
  • job applicants and employees;
  • shareholders;
  • service providers; and
  • other people with whom we may come into contact in our business.

The type of personal data we may collect is the following:
  • name and contact details (i.e. your mobile number, email address and residential address);
  • drivers’ licence and other identification details used to verify your identity;
  • details relating to your nationality;
  • images of you taken from CCTV footage or other cameras installed at the properties we operate and own;
  • account information including your username and passwords; and
  • your preferences, queries, requests and feedback.

How do we collect your personal data?
The ways in which we may collect your personal data include (but are not limited to) collecting directly or indirectly from you or your authorized representatives in the course of:
  • you signing up for alerts or newsletters;
  • you visiting our websites, showflats, etc;
  • you purchasing or leasing a property from us;
  • you making a reservation or staying in properties which we own or operate;
  • you dining in our food and beverage outlets;
  • you shopping at our malls or other retail outlets;
  • you applying for a job or internship or scholarship;
  • you participating in our marketing or promotional events;
  • you using our products or services;
  • you contacting us with your queries, requests or feedback;
  • our conducting or completing of transactions;
  • our conducting market research or customer engagement or other surveys;
  • our conducting interviews.

What kind of purposes do we collect your personal data for?
In general, we may use your personal data for the following purposes:
  • conducting and completing transactions (e.g. processing orders and payments; providing products or services that have been requested);
  • managing your reservation in any of our hotels or serviced residences or dining in our food and beverage outlets or staying in properties that we own or operate;
  • providing customer service (e.g. responding to queries and requests; informing you about service status and product updates; sending you alerts and newsletters);
  • conducting market research and improving customer service (e.g. conducting market research or surveys; performing market analysis; managing and enhancing our products and services; developing new products);
  • conducting marketing promotions (e.g. sending of alerts, newsletters, marketing materials and invitations from us wholly or through affiliation with third parties; offering promotions and loyalty programs);
  • complying with applicable laws, regulations and other requirements (e.g. providing assistance to law enforcement agencies, regulatory authorities and other governmental agencies; performing internal audits);
  • maintaining investor relations (e.g. sending of alerts, newsletters, publications, marketing materials and invitations from us wholly or through affiliation with third parties);
  • performing evaluations (e.g. assessing suitability of employees).

FEO may decide to buy or sell assets which form part of or relate to its business or a division or organization within FEO. In any such transaction, personal data will usually be one of the transferred assets and will be disclosed to the purchaser. In most cases, if you do not provide information about yourself which FEO has requested, FEO may not be able to provide you with the relevant product or service.

When do we collect your NRIC or other national identification numbers?
We will not collect your NRIC or other national identification numbers (such as Birth Certificate numbers, Foreign Identification Numbers (FIN), Work Permit numbers and passport numbers), or copies of such documents, unless required by law or where it is necessary to accurately establish or verify your identity to a high degree of fidelity.

How do we use and/or disclose your personal data?
We will only use, disclose and/or transfer your personal data for the purposes you have been notified of and consented to or which are permitted under applicable laws and regulations.

We will only use, disclose and/or transfer your personal data for the purposes you have been notified of and consented to or which are permitted under applicable laws and regulations.

We will not sell, rent or give away personal data to third parties for commercial purposes without your consent.

Who do we share your personal data with?
Depending on the product or service concerned, personal data may be disclosed or transferred to:
  • other divisions or organizations within FEO;
  • our joint venture/ alliance partners or other investors;
  • our service providers and specialist advisers/institutions who have been contracted to provide administrative, financial, legal, accounting, information technology, research or other services;
  • insurers, credit providers, courts, tribunals, law enforcement agencies, regulatory authorities and other governmental agencies as agreed or authorized by law;
  • credit reporting or reference agencies or insurance investigators;
  • anyone authorized by you, as specified by you or in any contract with you.

Where personal data is disclosed or transferred to organizations outside of FEO who handle or obtain personal data as service providers to FEO, we require such organizations to acknowledge the confidentiality of such personal data, undertake to respect any individual's right to privacy and comply with Data Protection Laws and this Policy and use such personal data only for our purposes and otherwise follow our reasonable directions with respect to this data.

In addition, where personal data is transferred overseas and we may need to process or deal with your personal data outside Singapore, Australia or the country which it was collected, we will ensure that such transfer is in compliance with Data Protection Laws and this Policy or is permitted under applicable data protection and privacy laws and regulations. Your personal data may be transferred to Singapore.

How do we manage, protect and store your personal data?
We have appointed Data Protection Officers (“DPOs”) from each of our business units to oversee our management of personal data in accordance with Data Protection Laws.

We regard breaches of your privacy very seriously and we have implemented measures to secure and protect your information, such as training our employees who handle your personal data to respect the confidentiality of such personal data and your privacy, storing personal data in a combination of secure computer storage facilities and paper based files and other records, taking steps to protect the personal data we hold from misuse, loss, unauthorised access, modification or disclosure.

However, you will appreciate that it is not for us to perfectly secure your personal data from cyber attacks, such as hacking, spyware and viruses. Accordingly, you will not hold us liable for any unauthorized disclosure, loss or destruction of your personal data arising from such risks.

Data Protection Laws may also require us not to store personal data longer than necessary. We will cease to retain your personal data when we no longer require such personal data for the purposes we originally notified you of or for any business or legal needs.

How do we keep personal data accurate and up-to-date and how to exercise your right to correct the personal data we hold of you?
We endeavour to ensure that the personal data we hold about you is accurate and up-to-date. We realize that such personal data changes frequently with changes of address and other personal circumstances. We encourage you to contact us as soon as possible in order to update any personal data we hold about you. Please complete the Personal Data Correction Form and send to the DPO of the Business Unit you have been dealing with to request an update or correction of any personal data we hold about you. Our contact details are set out below. We may require you to verify your identity.

How to exercise your right to access the personal data we hold of you?
To make a request to access the personal data we hold about you, please contact the DPO of the Business Unit you have been dealing with in writing using the Request to Access Personal Data Form. We will require you to verify your identity and to specify what data you require. We may charge a fee to cover the cost of verifying the application and locating, retrieving, reviewing and copying any material requested. If the data sought is extensive, we will advise the likely cost in advance and can help to refine your request if required.

How to exercise your right to withdraw your consent?
To make a request to withdraw your consent previously given, please contact the DPO of the Business Unit you have been dealing with in writing.

What if you have a complaint?
If you consider that any action of FEO breaches Data Protection Laws or this Policy, you can make a complaint to the Coordinating DPO by completing the Complaint Form. We will endeavour to act promptly in response to a complaint.

How to contact us?
You can contact the DPOs in FEO stated in this link – DPO Contact List.

Updates to this Policy
This Policy will be reviewed from time to time to take account of new laws and technology, changes to our operations and practices and the changing business environment. This Policy was last updated on 5 March 2023. If you are unsure whether you are reading the most current version, please contact us.

Third Party Privacy Policies May Apply
Our website may contain links to websites operated by third parties. If you visit such third party websites, this Personal Data Protection Policy may not apply.

Notice to Australian users
Sensitive personal information
If Australian Privacy Act 1988 (Cth) (“Australian Privacy Act”) applies to the handling of your personal data, this section will apply. References to “sensitive information” in this section has the meaning given to it in the Australian Privacy Act. References to “personal data” shall be taken to be references to “personal information” which has the meaning given to it in the Australian Privacy Act.

We will collect, use and disclose sensitive information about you in accordance with this Personal Data Protection Policy only where permitted by the Australian Privacy Act, for example, where we have received your consent to do so or the collection is required or authorised by law. To the extent you provide us with any sensitive information, you consent to us collecting, using and disclosing such sensitive information in accordance with this Personal Data Protection Policy, and as permitted by the Australian Privacy Act.


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(Version as at 14 September 2023)